In this post, we\u2019ll explore both approaches to help you decide which best suits your needs.<\/p>\n\n\n\n
Type of gifts in WooCommerce<\/h2>\n\n\n\n
You can offer free gifts in WooCommerce in different types to customers as part of promotions, loyalty programs, or special campaigns. These gifts can enhance the shopping experience and encourage customers to purchase. Here are the common types of gifts you can offer in WooCommerce:<\/p>\n\n\n\n Offer free gifts in WooCommerce is a powerful strategy that can benefit your online store in multiple ways. Here are some compelling reasons why you should consider incorporating free gifts into your business model:<\/p>\n\n\n\n You can offer free gifts in WooCommerce by adding custom PHP code snippets to your activated theme\u2019s functions.php<\/strong> file. This method requires some coding knowledge and allows you to customize the free gift functionality according to your specific needs. <\/p>\n\n\n\n There are some precautions that you need to take before running the code: <\/p>\n\n\n\n By taking the above-mentioned points into account, you can access your theme\u2019s functions.php<\/strong> file by navigating to your WordPress dashboard > Appearance > Theme Editor.<\/strong><\/p>\n\n\n\n Then select the functions.php<\/strong> file from the list of theme files on the right-hand side and copy and paste the following PHP code snippet into the file. This example adds a product with ID number 123 as free gift to the cart when the product with ID number 456 is added to the cart:<\/p>\n\n\n\n Feel free to replace 123 with the actual product ID of your free gift and 456 with the product ID that triggers the free gift.<\/p>\n\n\n\n Several plugins can help you easily implement this functionality. Below are some of the best WooCommerce plugins for offering free gifts:<\/p>\n\n\n\n 1. Free Gifts for WooCommerce by iThemeland<\/strong><\/p>\n\n\n\n The Free Gifts for WooCommerce plugin<\/a> is a powerful and versatile tool designed to enhance the shopping experience on your WooCommerce store. It enables store owners to create attractive promotional campaigns by offering free gifts to customers based on various conditions and rules. This plugin is particularly user-friendly, making it accessible even for those with limited technical expertise, while also offering advanced customization options for more experienced users. <\/p>\n\n\n\n By integrating this plugin, you can incentivize purchases, increase customer satisfaction, and boost sales.<\/p>\n\n\n\n One of the standout features of this plugin is its flexibility in setting up free gift rules. You can configure free gifts based on multiple methods, such as tiered pricing (offering gifts when a customer reaches a specific spending threshold), BOGO (Buy One Get One) promotions, or even offering the cheapest item in the cart as a free gift. <\/p>\n\n\n\n Additionally, you can set specific conditions for when these rules apply. For example, you can offer free gifts during special occasions like holidays, birthdays, or store anniversaries, or target specific customer groups, such as loyal customers or first-time buyers. This level of customization ensures that your promotions are tailored to your business goals and customer base.<\/p>\n\n\n\n Key Features:<\/strong><\/p>\n\n\n\n Price: <\/strong><\/p>\n\n\n\n 2. WooCommerce Smart Coupons<\/strong><\/p>\n\n\n\n The WooCommerce smart coupons<\/a> plugin allows you to create and manage advanced coupons, including offering free gifts as part of a coupon deal.<\/p>\n\n\n\n Key Features:<\/strong><\/p>\n\n\n\n Price:<\/strong> <\/p>\n\n\n\n 3. Free Gift Product For WooCommerce<\/strong><\/p>\n\n\n\n The free gift product for WooCommerce<\/a> plugin lets you offer gifts to customers based on cart conditions, such as minimum order value or specific product purchases.<\/p>\n\n\n\n Key Features:<\/strong><\/p>\n\n\n\n Price:<\/strong> <\/p>\n\n\n\n 4. Gift Wrapper for WooCommerce<\/strong><\/p>\n\n\n\n The Gift Wrapper for WooCommerce<\/a> plugin allows you to seamlessly add gift-wrapping options to individual products or entire orders, allowing customers to choose this service during checkout. You can customize the gift wrapping feature by setting it as a free offering or charging a fee, depending on your business strategy.<\/p>\n\n\n\n Additionally, the plugin enables you to include personalized gift wrap messages, adding a thoughtful touch that can make your customers’ gifts even more special. <\/p>\n\n\n\n Key Features:<\/strong><\/p>\n\n\n\n Price:<\/strong> <\/p>\n\n\n\n 5. YITH WooCommerce Gift Cards<\/strong><\/p>\n\n\n\n The YITH WooCommerce Gift Cards<\/a> plugin is a comprehensive solution for stores looking to integrate gift cards into their promotional and free gift strategies. This plugin allows you to create and sell digital gift cards, providing customers with a convenient and flexible gifting option. <\/p>\n\n\n\n Customers can purchase gift cards for themselves or send them directly to others via email, making it perfect for special occasions or last-minute gifts. It\u2019s an ideal solution for stores that want to incorporate gift cards into their free gift strategy.<\/p>\n\n\n\n Key Features:<\/strong><\/p>\n\n\n\n Price: <\/strong><\/p>\n\n\n\n Creating a free gift campaign for special promotions in WooCommerce is an excellent way to attract customers, boost sales, and increase brand loyalty. Whether it\u2019s for a holiday sale, product launch, or customer appreciation event, a well-executed free gift campaign can make a significant impact. Below is a step-by-step guide to help you create and implement a successful free gift campaign using the Free Gift for WooCommerce plugin<\/a>:<\/p>\n\n\n\n To install and activate the free gifts for WooCommerce plugin, first, you need to download the plugin ZIP file to your computer.<\/p>\n\n\n\n Then navigate to WordPress Dashboard > Plugins > Add New.<\/strong><\/p>\n\n\n\n When the installation is finished you can activate the plugin by going to the WordPress Dashboard > iThemeland > License<\/strong> and entering the license key in the form.<\/p>\n\n\n\n That\u2019s it! The free gifts for WooCommerce plugin is now activated, and ready to enhance your WooCommerce store by clicking on Free Gift<\/strong> under the iThemeland<\/strong> menu.<\/p>\n\n\n\n Once you open the plugin’s main page, click the Add Rule<\/strong> button to access the rule form for offering free gifts in WooCommerce.<\/p>\n\n\n\n In the next step, you have to choose the gift offering method based on your campaign goals and what you want to achieve.<\/p>\n\n\n\n The plugin provides you with flexible methods helping you to offer free gifts in WooCommerce following your promotional campaign strategy, such as: <\/p>\n\n\n\n For more information on this, you can see article What kind of method use in Free Gifts For WooCommerce<\/a><\/strong>.<\/p>\n\n\n\n To choose the best method that suits your needs, you just need to open the drop-down list of the Method<\/strong> field and choose one of the gift offering types in the list:<\/p>\n\n\n\n The plugin is designed with a smart rule form, which means once you choose one of the methods, the other sections in the form will be updated to let you add necessary items to offer free gifts in WooCommerce.<\/p>\n\n\n\n GIFTiT – Free Gifts For WooCommerce<\/p>\n\n\n\n The easy way to offer free gifts in WooCommerce<\/p>\n\n\n\n Suppose you choose the Buy x Get y<\/strong> method from the list of methods. So, to offer free gifts in WooCommerce, You have to set values for the following fields:<\/p>\n\n\n\n In this section, you have to set the following fields:<\/p>\n\n\n\n This section allows you to specify the products that customers have to purchase to receive the free gift. You can include or exclude products, categories, variations, and many other types of items in your store.<\/p>\n\n\n\n In this section, you can set products to offer as free gifts. There are different options for adding products or categories as free gifts. You can also exclude some products or categories from the list of items that you have already chosen.<\/p>\n\n\n\n In the free gifts for WooCommerce plugin, you can configure the conditions for offering free gifts (e.g., rewarding specific customers, or triggering the rule on a specific date).<\/p>\n\n\n\n To offer conditional free gifts in WooCommerce, press the Add Condition<\/strong> button and choose the condition that suits your need from the list. Then you have to set the next fields based on the condition you have chosen.<\/p>\n\n\n\n Finally, press Save settings<\/strong> to run the rule on your website.<\/p>\n\n\n\n The free gift for WooCommerce plugin has an option allowing you to automatically add free gifts to WooCommerce orders. <\/p>\n\n\n\n To make this happen, you just need to mark Auto Add Gift to Cart<\/strong> in the Quantities & Settings<\/strong> section.<\/p>\n\n\n\n For example, let\u2019s suppose that you want to offer free gifts in WooCommerce based on the following scenario:<\/p>\n\n\n\n If customers buy 3 t-shirts or more from your shop, they can receive 1 cap for free.<\/em><\/strong><\/p>\n\n\n\n You can set the fields in the Rule form as follows to offer free gifts in WooCommerce:<\/p>\n\n\n\n For more information on this, you can see How to automatically add free product to the cart.<\/a><\/strong><\/p>\n\n\n\n![\"\"](\"https:\/\/ithemelandco.com\/blog\/wp-content\/uploads\/2025\/03\/gift-types-info-min.png\")
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Why should you offer free gifts in WooCommerce?<\/h2>\n\n\n\n
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How to set up a free gift in WooCommerce programmatically without a plugin?<\/h2>\n\n\n\n
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function add_free_gift_to_cart() {\n \/\/ Define the free gift product ID\n $free_gift_product_id = 123; \/\/ Replace with your free gift product ID\n \/\/ Define the required product ID to qualify for the free gift\n $required_product_id = 456; \/\/ Replace with the product ID that triggers the free gift\n \/\/ Check if the required product is in the cart\n $required_product_in_cart = false;\n foreach ( WC()->cart->get_cart() as $cart_item_key => $cart_item ) {\n if ( $cart_item['product_id'] == $required_product_id ) {\n $required_product_in_cart = true;\n break;\n }\n }\n \/\/ Add the free gift to the cart if the required product is found\n if ( $required_product_in_cart && ! WC()->cart->is_empty() ) {\n $free_gift_in_cart = false;\n foreach ( WC()->cart->get_cart() as $cart_item_key => $cart_item ) {\n if ( $cart_item['product_id'] == $free_gift_product_id ) {\n $free_gift_in_cart = true;\n break;\n }\n }\n \/\/ Add the free gift if it's not already in the cart\n if ( ! $free_gift_in_cart ) {\n WC()->cart->add_to_cart( $free_gift_product_id );\n }\n }\n}\nadd_action( 'WooCommerce_before_cart', 'add_free_gift_to_cart' );<\/code><\/pre>\n\n\n\nWhat are the best WooCommerce plugins for offering free gifts?<\/h2>\n\n\n\n
![\"GIFTiT](\"https:\/\/ithemelandco.com\/blog\/wp-content\/uploads\/2025\/05\/01-giftit-plugin-bnr-wide.png\")
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![\"Smart](\"https:\/\/ithemelandco.com\/blog\/wp-content\/uploads\/2025\/03\/1-02-smart-coupon-plugin-banner.png\")
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![\"Free](\"https:\/\/ithemelandco.com\/blog\/wp-content\/uploads\/2025\/03\/1-03-free-gifts-products-for-woocommerce-banner.png\")
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![\"Woo](\"https:\/\/ithemelandco.com\/blog\/wp-content\/uploads\/2025\/03\/1-04-woocommerce-gift-wrapping-solution-plugin-banner.png\")
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![\"Yith](\"https:\/\/ithemelandco.com\/blog\/wp-content\/uploads\/2025\/03\/1-05-yith-woo-gift-cards-plugin-banner.png\")
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How to create a free gift campaign for special promotions?<\/h2>\n\n\n\n
Step 1: Install and activate free gifts for WooCommerce plugin<\/h3>\n\n\n\n
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![\"open](\"https:\/\/ithemelandco.com\/blog\/wp-content\/uploads\/2025\/03\/1-06-ithemeland-license-page.png\")
<\/a><\/figure>\n\n\n\n![\"activate](\"https:\/\/ithemelandco.com\/blog\/wp-content\/uploads\/2025\/03\/1-20-activate-license.png\")
<\/a><\/figure>\n\n\n\n![\"Open](\"https:\/\/ithemelandco.com\/blog\/wp-content\/uploads\/2025\/03\/1-07-open-free-gift-plugin.png\")
<\/a><\/figure>\n\n\n\n![\"Free](\"https:\/\/ithemelandco.com\/blog\/wp-content\/uploads\/2025\/03\/1-08-free-gift-add-rule-btn.png\")
<\/a><\/figure>\n\n\n\nStep 2: Choose the type of free gift<\/h3>\n\n\n\n
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![\"Free](\"https:\/\/ithemelandco.com\/blog\/wp-content\/uploads\/2025\/03\/1-09-free-gift-rule-page.png\")
<\/a><\/figure>\n\n\n\n![\"Select](\"https:\/\/ithemelandco.com\/blog\/wp-content\/uploads\/2025\/03\/1-10-select-gifting-method.png\")
<\/a><\/figure>\n\n\n\n![\"GIFTiT](\"https:\/\/ithemelandco.com\/blog\/wp-content\/uploads\/2025\/10\/giftit-test-banner.png\")
<\/figure>\n<\/div>\n<\/div>\n\n\n\nStep 3: Set up the free gift in WooCommerce<\/h3>\n\n\n\n
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![\"set](\"https:\/\/ithemelandco.com\/blog\/wp-content\/uploads\/2025\/03\/1-11-quantities-and-settings-of-gift-rule.png\")
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![\"product](\"https:\/\/ithemelandco.com\/blog\/wp-content\/uploads\/2025\/03\/1-12-gift-rule-product-buy-section.png\")
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![\"free](\"https:\/\/ithemelandco.com\/blog\/wp-content\/uploads\/2025\/03\/1-13-gift-rule-product-get-section.png\")
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![\"Conditions](\"https:\/\/ithemelandco.com\/blog\/wp-content\/uploads\/2025\/03\/1-14-conditions-for-offering-free-gifts.png\")
<\/a><\/figure>\n\n\n\n![\"Conditional](\"https:\/\/ithemelandco.com\/blog\/wp-content\/uploads\/2025\/03\/1-15-conditional-options-for-offering-free-gift.png\")
<\/a><\/figure>\n\n\n\nHow to automatically add a free gift to the cart in WooCommerce?<\/h2>\n\n\n\n
![\"Enable](\"https:\/\/ithemelandco.com\/blog\/wp-content\/uploads\/2025\/03\/1-16-automatic-add-gift-to-cart-option.png\")
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![](\"https:\/\/ithemelandco.com\/blog\/wp-content\/uploads\/2025\/03\/1-17-exmaple-rule-for-free-gifts-1024x630.png\"){kind=link}