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Role Based Pricing for WooCommerce

Customize Prices , Hide Prices , Target Roles
Across Your WooCommerce Store

Easily show or hide prices, adjust product costs per role, and replace the add-to-cart button with custom messages — all in a few clicks.

Trusted By Industry Leaders

Powerful Features

Everything You Need to Set Custom Price

Our comprehensive feature set gives you all the tools to set custom price based on user role in your WooCommerce store efficiently
Custom Pricing for Different User Roles
Set unique pricing for each user role. Apply pricing strategies to wholesale, VIPs, or any custom role
For Example:
  • Set a 20% discount for wholesale buyers
  • offer special rates to VIP members
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Set Price Adjustment For Multiple Product & Category in Bulk
Apply fixed or percentage-based price adjustments in bulk for selected products or categories.
  • Increase product prices by 10% for non-wholesale customers
  • Customers can add a maximum of 20 items to their cart
  • reduce prices by $5 for VIPs across all categories
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Hide Price and Add to Cart Button
Hide the price and Add to Cart button for specific user roles, display a custom message instead of the price
  • Hide Price and Add to Cart Button
  • Hide prices for specific user roles, such as guest users or registered customers
  • Display a custom message instead of the price on both the archive and product pages
  • Option to hide the "Add to Cart" button while displaying product details
  • Set a custom text and link instead of default add-to-cart button
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Flexible Price Adjustments
Fixed increase or fixed decrease price adjustment. Percentage increase or decrease price adjustment.
For Example:
  • Offer a 10% increase on prices for retail customers
  • Offer a 20$ discount for all affiliates
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Tax-Exclusive Discount Calculations
Apply discounts based on prices excluding tax. Ensure accurate discount calculations for tax-inclusive products
For Example:
  • If a product costs $100 with a $10 tax, the discount is calculated on $90, then the final price is recalculated with tax
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Date-Based Price Adjustment
Schedule role-based pricing in specific date range. Ideal for promotional events, flash sales, or holiday pricing.
For Example:
  • Set a 25% discount for VIP customers for Black Friday only
  • Offer temporary price increases for seasonal items
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Exclude Specific User Roles From Price Adjustments

  • Prevent certain user roles from role-based prices
  • Maintain standard pricing for excluded roles
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Real-Word Applications

Available Scenarios To Enhance Your Store

Explore these proven strategies to boost sales

Wholesale Business

Enables wholesale businesses to automatically set custom pricing for bulk buyers and distributors to enhancing order management while promoting higher-volume purchases.

B2B Transactions

Allows businesses to set custom prices for B2B clients. This functionality enhances transaction efficiency and encourages larger orders.

VIP Membership Programs

Provide special pricing and promotions for premium members while keeping standard pricing hidden.

  • Offer 15% off all items for VIP members during holiday sales.
  • Hide prices for non-VIP customers to create exclusivity.

Seasonal Sales

Schedule role-based price adjustments for holiday promotions and time-limited discounts.

  • Set a 20% discount for all users during Black Friday, but only for logged-in members.

Educational Storefronts

Offer discounted rates to students or educators by assigning specific roles and prices.

Frequent Buyer Discounts

Reward repeat customers with reduced prices and enforce purchase limits to manage inventory.

Product Launches

Set special introductory pricing for new product launches, available only to select customer roles.

Run Promotions and Discounts

When running promotions that require specific purchase quantities, you can easily set these limits to ensure your promotional strategy is executed as planned.

Intuitive Interface

See How It Works

Explore our powerful yet easy-to-use interface for managing custom price based on user role

Customer Success Stories

What Our Customers Say

Join thousands of store owners who've transformed their sales with our plugin

Simple, Transparent Pricing

Choose the plan that's right for your business
1 Sites
$
79
/ per year
Annual renewal
7 days money back guarantee
Free Plugin Setup & Configuration
Dedicated 1 Year Support
1 Year Updates and Enhancements
Compatibility and Customization
2 Sites
$
129
/ per year
Annual renewal
7 days money back guarantee
Free Plugin Setup & Configuration
Dedicated 1 Year Support
1 Year Updates and Enhancements
Compatibility and Customization
1 Sites
$
159
/ one-time
Lifetime Ownership, No Renewals
7 days money back guarantee
Free Plugin Setup & Configuration
Dedicated Lifetime Support
Lifetime Updates and Enhancements
Compatibility and Customization
Exclusive Lifetime Bonuses
2 Sites
$
249
/ one-time
Lifetime Ownership, No Renewals
7 days money back guarantee
Free Plugin Setup & Configuration
Dedicated Lifetime Support
Lifetime Updates and Enhancements
Compatibility and Customization
Exclusive Lifetime Bonuses

7 Days

Money-Back
Guarantee

Risk-Free Purchase

We’re confident you’ll love our role based price plugin. But if for any reason you’re not completely satisfied, we offer a full refund within 7 days of purchase. No questions asked.

Trusted by Thousands

Why Trust Us

We're committed to helping your business grow with reliable, high-quality plugins

12+ Years of Experience

We've been developing premium WordPress plugins since 2014, with a focus on WooCommerce extensions.

10,000+ Active Users

Thousands of store owners trust our plugins to power their e-commerce businesses every day.

Top Ratings Satisfied Customers

Our plugins consistently receive top ratings from satisfied customers on WordPress.org.

24/7 Premium Support

Our dedicated support team is always ready to help you get the most out of our plugins.

Frequently Asked Questions

Everything you need to know about our WooCommerce role-based price plugin

Knowledge Base

Browse our comprehensive documentation with step-by-step guides.
Visit Knowledge Base

Change Logs

View detailed updates and improvements in the changelog.

Can I exclude specific user roles from price adjustments?

Yes, you can exclude selected roles from role-based pricing to maintain standard pricing for certain customer groups.

How does the plugin handle tax-inclusive prices?

If the “Calculate Discount on Price Exclusive of Tax” option is enabled, the discount will be calculated after removing the tax portion from the product price.

Can I set specific prices for different user roles in bulk?

Absolutely! The plugin allows you to set role-based pricing for multiple products or entire categories at once.

Can I hide prices for guest users?

Yes! You can hide prices and add-to-cart for guest or no-logged-in users to create exclusive offers for logged-in customers.

Personalized Pricing for Customer Roles

Control Who Sees What Prices in Your WooCommerce Store

Display different prices to guests, logged-in users, wholesalers, or any custom role—no complex setup needed.

No risk — 7-days money-back guarantee

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Version 1.1.0 (19.11.2024)
FixedFixed Some issue
Version 1.0.0 (30.10.2024)
ReleasedPlugin Release

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