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Cosmetology Used GIFTiT to Turn Beauty Promotions into More Rewarding Customer Experiences

Cosmetology Used GIFTiT to Turn Beauty Promotions into More Rewarding Customer Experiences

South Africa

Beauty Industry

Used

The challenge

With more than 160 beauty brands and a wide range of skincare, haircare, and aesthetic products, Cosmetology.co.za needed a flexible way to create promotions across different product categories. Managing attractive gift offers manually could become complicated, especially when running campaigns for a large and diverse product catalog. They wanted to give customers an extra reason to add more products to their orders while keeping promotions simple to manage.

The solution

Cosmetology.co.za used GIFTiT to create targeted free gift campaigns based on products, categories, and spending thresholds. The store could reward customers with relevant beauty products when they met specific purchase conditions. Gift notices and progress messages helped customers understand what they could receive and encouraged them to increase their cart value to unlock additional rewards.

results / impacts

GIFTiT gave Cosmetology.co.za a more flexible way to run promotional campaigns across its extensive beauty catalog. Customers gained extra value from their purchases while the store could encourage higher-value orders and promote selected products through strategic gift offers without manually handling each promotion.

SEE GIFTiT IN ACTION

A glimpse of how Cosmetology Uses

GIFTiT