Find the right WooCommerce free gift rule for your store. Browse guides to qualifying products, cart conditions, customer eligibility, gift selection, and automatic gift handling in one organized reference
WooCommerce free gift rules connect a defined condition with an item that becomes available when the condition is met.
A condition can refer to a qualifying product, a number of units, a cart amount, a customer attribute, or the timing of an offer. Begin with the question your store needs to answer: which purchase or shopper should make this free product available? From there, decide which item to provide and how the customer should receive it.
A clear rule also needs an understandable fallback: what happens when a qualifying product is removed, a shopper changes a variation, or the cart stops meeting the requirement? Verify those cases before making an offer visible to customers.
Our custom gift rules in WooCommerce guide introduces the rule-building workflow, while the article list below lets you open tutorials for particular conditions without recreating them on this hub.
Under the WHAT question, identify what the customer must add to the cart. A rule may require a selected product, a variation, an eligible category, a minimum number of items, or a specified cart amount. Different combinations can be appropriate for different assortments, so avoid presenting one setting as universal. The cheapest cart item as a gift guide covers a specific product-selection scenario, and our tiered quantity gifting tutorial describes how quantities can control the reward level.
The WHO part of a free gift product rule controls which shoppers qualify. A store may wish to make a complimentary item available to new customers only, personalise the eligible gift for a defined audience, or use a customer-related condition alongside a purchase requirement. Before launch, check what customer information the rule actually relies on and what happens when a visitor is not logged in. The first-customer-purchase gift guide explains one specific eligibility scenario, and our personalised gifting guide explores how a relevant product can be assigned to the right audience.
The WHEN question addresses the period or moment when a rule is allowed to apply. You may limit an offer to a seasonal window or use an eligible checkout selection as an additional condition. Keep the qualifying moment explicit in your storefront message; customers should not discover an unexpected restriction only after attempting to claim the item. Our seasonal free gifts guide covers time-bound examples, while the payment-method gift guide explains a checkout-specific condition. Both belong here because they describe rule eligibility, not broader campaign planning.
After defining the condition, decide what the customer sees. An automatically added product can make a fixed-item offer straightforward, whereas a choice-based flow lets eligible shoppers select from several available items. Test the cart state after products are removed, quantities change, or a shopper no longer qualifies. The automatic free gift guide and the automatic versus manual selection guide address these two experiences. For the bigger picture, visit the complete WooCommerce free gifts guide. You can also explore GIFTiT gift-rule settings when ready to configure the method and conditions for your own store.
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